YOUR STORY CAN CHANGE THE WORLD
 Hire a Creative Director who helps you reach more than revenue goals.
Hi, I'm Luke!
With 12 years in Creative Direction,
I get it.Â
Telling stories won’t affect the bottom line…Â
...If you don't have a narrative strategy.
1. Book a Call.
2. Implement brand storytelling systems.
3. Reach people and revenue goals.
SAY GOODBYE TO SILOS
In a remote work world, silos are more prevalent than ever. It affects the stories people tell about your company and I know how hard it is to fight to change a company's narrative.
- Revenue stalls or dips.
- You lose time and money on unguided marketing.
- Staff forget why they do the work, or (worse) they leave.
By implementing Luke's brand storytelling systems, you can:
- Build a cohesive narrative that gives your company the reputation you deserve.
- Unify and empower the creative team with tools to tell your story well, saving time, money, and face.
- Get your staff united on the mission so they can get back to changing customers' worlds.
What are brand storytelling systems?
System 1: Build Your Brand Story.
- Align on stakeholder archetypes and the brand narrative.Â
- Customize guidelines for all content.Â
- Review regularly.
System 2: Empower the Creative Team.
- Professionalize creatives with 3 quarterly economic objectives and 3 critical daily actions.Â
- Integrate a team management and productivity system.
- Combat burnout with regular one-on-ones.Â
System 3: Free Up time with Automations.
- Leverage AI and APIs
- Collaboratively create (flexible) processes and algorithms for content creation.
- Unify project management methods.
WATCH REVENUE GROW.
Marketing campaigns using these strategies inspire exponential engagement increases:
- User Research
- Brand ArchetypesÂ
- Narrative Arcs
Aldine ISD social media engagement increased 400% in 5 years.
Increase the value-add of team members with scalable systems leveraging:
- AI
- Custom algorithms &Â templates
- Mission Control Management & Productivity.
Aldine ISD project turnarounds improved by 50%.
Combat creative burnout by:
- Empathy & Transparency
- Creative Mentorship systems
In Aldine ISD, these two simple methods have increased job satisfaction and productivity by 75%Â
After running a teacher retention campaign in Aldine ISD, Aldine had 5% better retention than neighboring districts, saving an estimated $4,000,000+ in turnover costs.
